by Eric Wyatt | Feb 23, 2019 | Managing and Extending
Branders Toolbox: Adobe Photoshop By: Eric Wyatt Proprietary Asset creation is essential, but what program can help you with creating assets that will help your brand? FollowFollow In an ongoing effort to provide branders with all they need to make the best of their...
by Eric Wyatt | Feb 23, 2019 | Episode
Apple’s Mistake by: Eric Wyatt Often small brands worry that they are making huge mistakes. Recently Apple made a mistake you should use this example to help remind yourself that your brand can overcome mistakes. FollowFollow Apple’s Mistake Transcript...
by Eric Wyatt | Feb 23, 2019 | Touchpoints and Interaction
It’s Good! By: Eric Wyatt With the Super Bowl, comes what many consider super ads. How did this year's ads stack up? FollowFollow GOTTA LOVE THE ADS For the past 52 years America has watched a bigger-than-life annual sporting event—the Super Bowl. Every year the...
by Eric Wyatt | Jan 14, 2019 | Brand Basics, Clarifying and Articulation, Identity and Visualize, Managing and Extending, Research and Discovery
Wordless Brandmark By: Eric Wyatt When a brand reaches 80% recognition are they at the point they can drop their name from their logo? One brand thinks so. FollowFollow GET THEM LETTERS OUT OF HERE When you scroll down in a moment, I’m going to show you a brand...
by Eric Wyatt | Jan 14, 2019 | Managing and Extending
Branders Toolbox: Adobe Acrobat By: Eric Wyatt Consistency is Important, but how do you ensure consistency on electronic files you send out? FollowFollow In an ongoing effort to provide branders with all they need to make the best of their brands, BrandingPower will...