What is holding your brand back?Branding is vital and important to you and your product. With so much at stake when it comes to your brand, it can seem daunting and even difficult to know where to start. Take control of your brand’s power!
MAke Your BRand Better
When a brand reaches 80% recognition are they at the point they can drop their name from their logo? One brand thinks so.
Consistency is Important, but how do you ensure consistency on electronic files you send out?
When customers interact with your brand they tend to have an expectation as to what they will get. When your brand offers something to its customers you need to make sure that your systems are in place to handle what you’re offering.
When we were young we could do anything because we weren’t afraid. But now as we’ve gotten older and “wiser” we’ve allowed fear of the unknown, to stop us before we even begin.
At the end of each year we try to determine changes for the upcoming year. Here are 5 areas that you can focus on to see an improvement in the upcoming year.
What can we take away from Payless and their Palessi experiment? Matching your brand to your customers expectations can result in them paying more money for a product they would usually pay a reduced amount for.