by Eric Wyatt | Dec 3, 2018 | Brand Ideals
MORE THAN AN ATTENDEE People attend conferences every day throughout the world. In fact, it is estimated that over 1.5 billion people attend business events worldwide every year. With conferences ranging from free to thousands of dollars per attendee, not including...
by Eric Wyatt | Dec 3, 2018 | Brand Elements, Brand Ideals, Episode
FollowFollow Involving your family in your brand and what you do is a great way to improve what your doing. Your ability to involve your family can help cause a renewed invigoration, and help you find better joy in your brand. So I want to take a moment and talk about...
by Eric Wyatt | Nov 27, 2018 | Brand Elements, Touchpoints and Interaction
THE CUSTOMER EXPERIENCE As we set out to establish our brand, there is an interesting effect that takes place. Entrepreneurs tend to begin separating their brand from what we expect personally from any other brand or business. We fall into traps that if another brand...
by Eric Wyatt | Nov 27, 2018 | Episode
FollowFollow Having your presentation ready will help you show your audience that you care about them and what you’re talking to them about. So, it’s funny. One of the things I talk about a lot when I’m training people on branding and everything is...
by Eric Wyatt | Nov 27, 2018 | Brand Ideals
I SEE A LITTLE SILLOETTO As a young man in 1992, I attended a movie featuring a song that introduced me to a musical group that I had never heard before. Wayne’s Worldintroduced not only me but a whole new generation to the musical genius of a band from England...