ROI

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Return on Investment. A way to measure the performance of an activities value. Used to measure the ratio between net profit and the cost of investment.

Social Media and Your Brand
Setting up a Social media account for your brand has advantages and disadvantages. Do you know how social media can impact your brand?
End of Year Checklist
End-of-year reflection is helpful in planning for the upcoming year. What are some quick areas to look at of the upcoming year?
It's Good!
With the Super Bowl, comes what many consider super ads. How did this year's ads stack up?

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